About Us

Your trusted partner for financial success!

At FortuneTree, we empower SMEs and listed companies to navigate complex financial landscapes with confidence. FortuneTree Advisory delivers data-driven, non-regulated financial advisory to transform non-financial SMEs and listed companies. Our expertise in growth strategies, profitability, governance, and capital market readiness drives higher valuations, investor appeal, and liquidity.

We aim to boost financial literacy and transform businesses for profitability and capital market readiness. We specialise in profitable growth advisory, delivering data-driven strategies to optimise balance sheets, refine strategic focus, enhance operational efficiency, and strengthen governance.

From SMEs to listed firms, we simplify financial concepts for non-experts, ensuring investor-ready outcomes. Committed to CFA ethical standards, our tailored solutions help businesses thrive. Ready to elevate your business? Contact us for a free consultation.

We help you maximise business value, leveraging over a decade of European blue-chip expertise. We deliver tailored financial consulting, valuations, and growth strategies to optimise operations, enhance governance, and drive profitability.

We are driven by passion for continuous improvement and growth to propel Maltese companies. Our mission empowers businesses to achieve sustainable success, unlocking potential through strategic guidance and financial expertise.

We empower decision-makers with expert financial knowledge. Through market research on competitors, we identify improvement opportunities. We equip clients to sell their business effectively to potential investors, ensuring strategic alignment and maximum value.

+356 9930 6438

MEET THE TEAM

As a CFA Charterholder Gilbert Abela has over 10 years of hands-on experience in finance, including roles as Portfolio Manager and Senior Client Manager at Finco Treasury Management, Portfolio Analyst at Cevian Capital (activist fund), Equity Analyst at Curmi & Partners and Jesmond Mizzi Financial Advisors. Gilbert’s background encompasses leading analysis on Maltese and international assets, serving on investment and risk committees, building Excel/VBA systems for performance attribution, VaR, stress testing, and Monte Carlo simulations, approving NAVs for UCITS/AIF funds, and delivering strategies that achieved outperformance. This foundation enables him to offer independent, MFSA-aligned consulting as Risk Management Officer, Valuation Officer and Independent Investment Committee Member.

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